About Drift Studios
There’s a lot of noise out there. We cut through it.
At Drift Studios, we create cinematic commercials and branded films that capture attention and move people. We partner with brands, agencies, and organizations that refuse to blend in... the ones pushing boundaries, chasing bigger ideas, and looking for more than just another video.
Because great storytelling isn’t just about looking good, it’s about making people feel something.
Nick Manning
Founder & Director
Before launching Drift Studios in 2025, Nick built and led Primacy Studios, the in-house video production team for the digital agency Primacy, for 15 years.
As a director, producer, and editor, he collaborates with an exceptional team of creatives, cinematographers, editors, and animators to develop award-winning, broadcast and brand content for some of the world’s most recognized brands.
Clients include: ESPN, The Hartford, Aetna, AAA, Voya, TIAA, OTIS, Stanley Black & Decker, The Milken Institute, Rice University, University of Chicago Medicine, Middlesex Health, Gartner, and Velir.
Nick’s projects have taken him across the U.S. and internationally, where he has crafted cinematic brand films, TV commercials, animation, VR experiences, and social-first storytelling.
His work has earned multiple honors, including an Emmy, Webby, Anthem Award, and eHealthcare Leadership Awards.
